Realisations
Our tailored serious games

DCW studio 360°

Virtual visit to the Maison & Objet trade fair

DCW is a creator of lighting and furniture.

THE CHALLENGE

Virtual tour of the DCW stand/showroom for salespeople.

TARGET AUDIENCES

Privileged customers

MEDIA

  • vr

OUR SOLUTION

A virtual visit to the DCW stand at the Maison & Objet trade show enables customers who didn't have time to come to the stand to discover it and allows others to immerse themselves again in the designer atmosphere of the brand. With this guided tour, salespeople can discover the entire collection.

FM Logistic 360°

Interactive warehouse tour

FM Logistic provides logistics, transport and co-packing solutions.

THE CHALLENGE

To help FM Logistic explain their business.

TARGET AUDIENCES

Future employees and customers

MEDIA

  • vr

OUR SOLUTION

In collaboration with the Manzalab development teams, we're filming in 360° for a virtual and interactive visit to a logistics warehouse. Immersion in the site enables you to visit the co-packing room and accompany a package until it leaves. This 360° video tour complements the 3D virtual reality immersion of the reception.

JCDECAUX 360°

Discovery of an immersive advertising campaign

JCDecaux is a French industrial group specialized in urban advertising, available on various street furniture media.

THE CHALLENGE

To help advertisers and customers of JCDecaux to visualize an immersive advertising campaign in different airports around the world.

TARGET AUDIENCES

Advertisers

MEDIA

  • vr

OUR SOLUTION

JCDecaux manages advertising concessions at 26 airports in France and many other countries worldwide. In this context, JCDecaux asked us to film virtual tours in 360° video inside its largest airport concessions worldwide. The goal was to help advertisers plan and select their advertising campaigns by allowing them to view them in any airport as if they were actually there.

GREAT GALLERY OF EVOLUTION IN 360°

The National Museum of Natural History opens its doors to us

The National Museum of Natural History is a French institution for teaching, research and dissemination of natural history scientific culture. Founded in 1793 as a continuation of the Royal Garden of Medicinal Plants created in 1626, it's one of the oldest establishments of its type in the world.

THE CHALLENGE

Immersive visit to the Great Gallery of Evolution in stereoscopic 360° video.

TARGET AUDIENCES

The general public

MEDIA

  • vr

OUR SOLUTION

The National Museum of Natural History opened its doors to us to shoot a stereoscopic 360° film in the Great Gallery of Evolution. We follow the movements of a student through this magical place enhanced by stereoscopy. The lighting in this large gallery was specially adjusted for optimal image quality in 360°.

Nespresso 360°

An immersion in sales techniques.

Nespresso is a trademark of the Nestlé Products Company. Positioned in the coffee pod market, it sells coffee machines using aluminum capsules.

THE CHALLENGE

Immersive sales techniques in the showroom

TARGET AUDIENCES

Sellers of the brand

MEDIA

  • vr

OUR SOLUTION

We offer a 360° film on sales techniques for the Vertuo machine from the Nespresso range. The film was shot in the showroom with the entire range of machines.

RATP 360°

Stereoscopic tour of a bus depot

The Régie autonome des transports parisiens is a public industrial and commercial establishment of the State operating part of the public transport network in Paris and its suburbs.

THE CHALLENGE

Immersive trip through a bus depot.

TARGET AUDIENCES

Internal

MEDIA

  • vr

OUR SOLUTION

RATP asked us to produce a short presentation film in 360° video with stereoscopic effects at the new Porte d'Orléans bus depot.

RMC-SFR 360°

RMC Sport recording studios tour

RMC sport, RMC and BFM are part of the Altice France group, in which SFR Group brings together telecoms and media activities.

THE CHALLENGE

Immersive discovery of the RMC Sport recording studios

TARGET AUDIENCES

SFR employees

MEDIA

  • vr

OUR SOLUTION

In collaboration with the Manzalab development teams, we're filming in 360° for a virtual and interactive tour of the RMC Sport recording studios. This experience enables SFR employees to immerse themselves in the midst of programs and recording studios that are usually inaccessible.

EDF/ENEDIS 360°

Masera interactive project

Electricité de France is a French company, the leading producer and supplier of electricity [NC1] in France and in Europe. Enedis is a 100% subsidiary of EDF responsible for the management and planning of 95% of the electricity distribution network in France.

THE CHALLENGE

Immersive discovery of an autonomous mini-power plant.

TARGET AUDIENCES

EDF/ENEDIS customers

MEDIA

  • vr

OUR SOLUTION

We transport you to the small island of Semaru off the coast of Singapore to visit the EDF and ENEDIS installations. The prototype of a mini-power plant (Masera project) enables independent production of electrical energy for isolated locations. We produced a 360° interactive tour of the site, enriched with interactive media to better understand the operation of the plant.

ACCOR- NOVOTEL

Series of short films inspired by anecdotes.

Accor is Europe’s leading hotel group and the sixth largest worldwide. We produced 5 films for the group's brands: Novotel, Mercure, Ibis, Ibis Styles and Ibis Budget.To promote the services available to customers by employees.

THE CHALLENGE

To promote the services available to customers by employees.

TARGET AUDIENCES

Accor Group employees

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

Series of 5 short films made for the different hotel brands of the group. The scripts are inspired by 5 positive anecdotes recounted by group employees who each show how staff dedication has made customers happy beyond their expectations. The 5 films are staged and performed by professional actors.

ADP RH

Corporate film

ADP is the pioneer and world leader in Human Capital Management (HCM) solutions, Payroll & HR Services for local or international companies of all sizes, etc.

THE CHALLENGE

To convey the values of the company

TARGET AUDIENCES

ADP customers

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

The values to be transmitted are trust, results focus, expertise, excellence and relevance. We decided to capitalize on the words of our customers through a selection of testimonials presented in an atmosphere of reassuring serenity.

RATP FRAUD

The RATP strategy for combating fraud

The Régie autonome des transports parisiens is a public industrial and commercial establishment of the State operating part of the public transport network in Paris and its suburbs.

THE CHALLENGE

To describe the strategy to fight fraud at RATP

TARGET AUDIENCES

RATP FFF employees

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

The film unveils the new strategy to fight fraud in the metro, high-speed suburban trains (RER) and the Paris area overground networks. Motion design helps highlight the key figures and further clarify the message.

OFB POSIDONIE

Film promoting the preservation of Posidonia meadows

The French Agency for Biodiversity (AFB) became the French Office of Biodiversity. With regard to monitoring, preservation, management and restoration of biodiversity in terrestrial, aquatic and marine environments, this public establishment contributes, to balanced and sustainable water management in coordination with national policy to combat global warming.

THE CHALLENGE

To report on the measures to be taken to preserve Posidonia seagrass meadows

TARGET AUDIENCES

Boaters and yacht captains

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

A film warning about the disappearance of Posidonia meadows off the coast of the French Riviera. An underwater and aerial immersion that raises awareness of the damage to biodiversity caused by human activities and the need to develop effective solutions.

OFB WATERCOURSES

Film of testimonials on the restoration of watercourses

The French Agency for Biodiversity (AFB) became the French Office of Biodiversity. With regard to monitoring, preservation, management and restoration of biodiversity in terrestrial, aquatic and marine environments, this public establishment contributes, to balanced and sustainable water management in coordination with national policy to combat global warming.

THE CHALLENGE

The benefits of watercourse restoration

TARGET AUDIENCES

Local authorities

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

Elected officials testify about the benefits of restoring watercourses. The film reveals that everywhere in France, actions are being conducted to develop river banks and limit the impact of flooding, improve the landscape, biodiversity and water quality, or to create wetlands …

Groupe Claire

Film describing the different business activities of the company

Groupe Claire - Sainte-Lizaigne is a renowned manufacturer in the connection of water networks on behalf of the main water distribution groups, communities, specialized distributors and public works companies.

THE CHALLENGE

To describe the group's businesses with a common thread.

TARGET AUDIENCES

The general public and institutions

MEDIA

  • desktop
  • tablet
  • phone

OUR SOLUTION

An educational film to describe the different businesses of Groupe Claire. How are water networks equipped? How are water networks monitored? And how are networks managed remotely? The film provides animated responses illustrating the chain of group speakers, etc.

DIVERSITY SWAP

To promote a corporate culture open to diversity

Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.

THE CHALLENGE

To combat prejudices that are harmful to diversity.

TARGET AUDIENCES

All managers, men and women.

MEDIA

  • vr
DIVERSITY SWAP - screenshot 1
DIVERSITY SWAP - screenshot 2
DIVERSITY SWAP - screenshot 3

OUR SOLUTION

To encourage the inclusion of people suffering from discrimination through multiple scenarios. An immersive role-playing game on various stereotypes and situations. A 3-minute experience to appreciate how stereotypes govern our thinking at work, and how much these stereotypes influence our choices and reactions…

HANDI'SWAP

To promote the diversity of employees with disabilities.

Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.

THE CHALLENGE

To combat stereotypes that are harmful to people with disabilities.

TARGET AUDIENCES

Managers & employees

MEDIA

  • vr
HANDI'SWAP - screenshot 1
HANDI'SWAP - screenshot 2
HANDI'SWAP - screenshot 3

OUR SOLUTION

A behavioral serious game deployed in virtual reality. We deploy 5 sketches, one for each large family of stereotypes that people with disabilities or their employees may face. The manager acts out a sketch by drawing of lots that makes it possible to avoid telling the end of the sketch to their colleagues.

LGBT SWAP

To promote a corporate culture open to the LGBT community

Accenture is an international consulting and technology company. Regarded as one of the largest consulting companies in the world, it operates in more than 120 countries.

THE CHALLENGE

To combat stereotypes that are harmful to the LGBT community in business.

TARGET AUDIENCES

Managers

MEDIA

  • vr
LGBT SWAP - screenshot 1
LGBT SWAP - screenshot 2
LGBT SWAP - screenshot 3

OUR SOLUTION

Creation of an immersive role-playing game on LGBT stereotypes. A 3-minute experience to realize how stereotypes around the LGBT community influence our thinking in the workplace.

SCHIZOLAB

To raise awareness of the daily life of schizophrenic patients

Janssen, a pharmaceutical company in the Johnson & Johnson group, is dedicated to the research and development of innovative products for tomorrow's healthcare

THE CHALLENGE

To raise the general public’s awareness of the difficulties of social interpretations experienced by patients with schizophrenia.

To give practitioners the means to convince their patients of the benefits of monthly treatment.

TARGET AUDIENCES

The general public and people (doctors, families, etc.) in contact with patients suffering from schizophrenia.

MEDIA

  • vr

OUR SOLUTION

We invite you to experience a daily situation through the eyes of Marie*, a woman with schizophrenia.

*Without and with global support.

OBJECTIF PATIENT ZEN

To raise the medical profession's awareness of patients' anxieties

The mission of the Pierre Fabre pharmaceutical group is to improve access to quality healthcare and medicines for populations in the least developed countries and populations exceptionally plunged into situations of serious health crisis.

THE CHALLENGE

To provide all of the key skills to develop empathy for patients and help them overcome their anxieties.

TARGET AUDIENCES

Dental surgeons and their patients

MEDIA

  • desktop
  • vr
OBJECTIF PATIENT ZEN - screenshot 1

OUR SOLUTION

Our serious game is based on the approach of Dr Marie-Claire Hugly, a dental surgeon and behavioral psychologist specialized in the management of patient stress. At the end of the training, players receive a detailed report on their progress, presented by the avatar of Dr Marie-Claire Hugly as well as personalized advice.

SFR SCHOOL

To quickly and continuously train sales forces

SFR is a French telecommunications operator. The operator and Internet access provider SFR still holds a dominant place in the telecoms market.

THE CHALLENGE

To train SFR sellers in sales and customer relations.

TARGET AUDIENCES

Sales teams

MEDIA

  • desktop
  • tablet
  • vr
SFR SCHOOL - screenshot 1
SFR SCHOOL - screenshot 2
SFR SCHOOL - screenshot 3

OUR SOLUTION

This tool enables sellers to practice their direct sales approach (script), while learning from their mistakes instantly.

SALES TRAINING

To quickly and continuously train sales forces

Cdiscount is a French online store business

THE CHALLENGE

To train Cdiscount employees in sales

TARGET AUDIENCES

Sales teams

MEDIA

  • desktop
  • vr
SALES TRAINING - screenshot 1
SALES TRAINING - screenshot 2
SALES TRAINING - screenshot 3

OUR SOLUTION

To train the sellers of the Cdiscount corner, we designed a 15-minute virtual reality experience that allows two essential points to be improved:

- On the one hand, know-how, mastery of the different processes (appropriate conduct, maintaining the sales area, conducting checks).

 - On the other hand, know-how, choosing physical and verbal behavior most suited to each type of customer according to their needs.

IN-STORE TRAINING

To quickly and continuously train sales forces

Franprix is a network of ultra-local stores mainly located throughout France.

THE CHALLENGE

To train Franprix employees in the proper running of a store.

TARGET AUDIENCES

Sales forces

MEDIA

  • desktop
  • vr
IN-STORE TRAINING - screenshot 1
IN-STORE TRAINING - screenshot 2
IN-STORE TRAINING - screenshot 3

OUR SOLUTION

The Franprix sales training takes us to one of its stores just before the midday rush. You are Emma, a saleswoman. By inspecting the store, you must find the non-conformities to ensure the proper functioning of the supermarket for midday customers.

HISTORY OF RATP

To digitize communication on RATP over its 150 years

RATP is a public industrial and commercial establishment of the State operating part of the public transport network. Operating in 12 countries on four continents, the RATP group is one of the world leaders in urban mobility.

THE CHALLENGE

To show the evolution of Paris transport since the creation of RATP.

TARGET AUDIENCES

The general public

MEDIA

  • vr
HISTORY OF RATP - screenshot 1

OUR SOLUTION

In the RATP history experience, we show you the history of Paris public transport. Since the creation of RATP, the first omnibuses and the first metro train.

BEAUTYREST PHYGITAL EXPERIENCE

To offer customers an immersive, fun and educational experience

The Simmons Bedding Company is a leading American manufacturer of high-end mattresses and related bedding products.

THE CHALLENGE

To enhance the customer experience of the Beautyrest mattress with a phygital experience.

TARGET AUDIENCES

General public

MEDIA

  • vr
BEAUTYREST PHYGITAL EXPERIENCE - screenshot 1
BEAUTYREST PHYGITAL EXPERIENCE - screenshot 2
BEAUTYREST PHYGITAL EXPERIENCE - screenshot 3

OUR SOLUTION

Lying on the Beautyrest mattress in real life and virtual reality, you're immersed in a dreamlike and relaxing experience that lets you enjoy the mattress you're lying on while educating you about its manufacturing secrets.

VIRTUAL SHOWROOM

To present services and assist in team learning

FM Logistic is a French company that provides storage & handling, co-packing & co-manufacturing, transport & distribution services.

THE CHALLENGE

It's a communication and marketing tool with an integrated Back-Office to bring the experience to life and update it independently.

TARGET AUDIENCES

Experience developed for B2B

MEDIA

  • desktop
  • vr
VIRTUAL SHOWROOM - screenshot 1
VIRTUAL SHOWROOM - screenshot 2
VIRTUAL SHOWROOM - screenshot 3

OUR SOLUTION

The FM Logistic virtual reality experience allows you to show an overview of the group's logistics chain. The application has an educational purpose for internal teams as well as for the group's customers. It is able to tackle a wide range of goals with main innovation and Human Resources.

VIRTUAL MUSIC MOMENTS

To present the internal functionality of a streaming platform

Created 10 years ago, Spotify is today the world leader in music streaming with a presence in more than 50 countries.

THE CHALLENGE

To show Spotify customers how algorithms allow "targeting" ads effectively.

TARGET AUDIENCES

Customers and prospects

MEDIA

  • vr
VIRTUAL MUSIC MOMENTS - screenshot 1
VIRTUAL MUSIC MOMENTS - screenshot 2
VIRTUAL MUSIC MOMENTS - screenshot 3

OUR SOLUTION

Virtual Reality Music Moments takes you to a Spotify Showroom. Each piece highlights the functionality of the Spotify algorithm that offers specific advertising depending on what the user is currently doing. The solution makes it possible to present offers, advertising formats and targeted strategies in an immersive and innovative way.

VIRTUAL SHOWROOM - CORPORATE

To discover ArcelorMittal's corporate culture

ArcelorMittal is the world's largest steel producer.

THE CHALLENGE

To communicate the brand identity and ArcelorMittal products in an innovative way.

TARGET AUDIENCES

Customers and prospects

MEDIA

  • vr
VIRTUAL SHOWROOM - CORPORATE - screenshot 1

OUR SOLUTION

In the ArcelorMittal showroom, you'll discover a space faithful to the company's values. Videos explain the brand and operations of ArcelorMittal. And a lively race between three cars in the middle of the showroom is used to show the difference between the competitors' products, basic products ArcelorMittal and premium ArcelorMittal products.

VIRTUAL SHOWROOM - FIBER

To communicate about a product launch

Orange is a French telecommunications company.

THE CHALLENGE

To persuade Orange customers to switch to Fiber.

TARGET AUDIENCES

General public & sales forces

MEDIA

  • vr
VIRTUAL SHOWROOM - FIBER - screenshot 1
VIRTUAL SHOWROOM - FIBER - screenshot 2
VIRTUAL SHOWROOM - FIBER - screenshot 3

OUR SOLUTION

This experience immersively illustrates the simplicity of the Fiber installation process and the privacy of the device. It can also be used as a training tool for agency advisors.

VIRTUAL SHOWROOM - THE HUB

To explore the different programs on offer

SFR is a French telecommunications operator. The operator and Internet access provider SFR still holds a dominant place in the telecoms market.

THE CHALLENGE

To help SFR customers make the decision to purchase SFR special channels.

TARGET AUDIENCES

The general public

MEDIA

  • vr
VIRTUAL SHOWROOM - THE HUB - screenshot 1
VIRTUAL SHOWROOM - THE HUB - screenshot 2
VIRTUAL SHOWROOM - THE HUB - screenshot 3

OUR SOLUTION

The HUB contains 3 experiences: the first - for 13e Rue - immerses the hub in a thriller-like atmosphere and plunges us into a crime film; the second - for Discovery Channel - immerses us below the surface with sharks in a 360° environment; and finally, a VR experience - for Discovery Science - puts us in a crisis situation on the International Space Station.

VIRTUAL SHOWROOM - THE CORPORATE HUB

Presentation of Hub One in virtual reality.

The Hub One group is a digital technology operator that supports companies and public and private organizations in France and abroad in their digital transformation.

THE CHALLENGE

To explain how Hub One meets the IT and logistics challenges of its partners.

TARGET AUDIENCES

Customers and prospects

MEDIA

  • vr
VIRTUAL SHOWROOM - THE CORPORATE HUB - screenshot 1
VIRTUAL SHOWROOM - THE CORPORATE HUB - screenshot 2
VIRTUAL SHOWROOM - THE CORPORATE HUB - screenshot 3

OUR SOLUTION

In this experience, you're transported to a showroom in the colors of the company Hub One. You'll have the opportunity to watch various videos that explain the range of Hub One's services and expertise. The showroom also has a 3D model of SNCF warehouses to show the operations of Hub One solutions in detail.

Jean Le Cam 360°

On board the boat, in view of the Vendée Globe

On June 6, 2019, in view of the Vendée Globe, Jean Le Cam sails between the Sables d'Olonne and Saint-Nazaire aboard his IMOCA Hubert.

THE CHALLENGE

Immersive voyage with Jean Le Cam

TARGET AUDIENCES

The general public

MEDIA

  • vr

OUR SOLUTION

This 360° film is a short documentary. You're on Jean Le Cam's boat, in the middle of the crew. The immersion in 360° video makes you aware of the dimensions of your IMOCA (the queen class of ocean racing), the sensation of speed and the force of the elements of nature.

LAPLAND 360°

Immersive journey to the heart of Lapland

Discovery of Lapland.

THE CHALLENGE

Immersive journey to the heart of Lapland

TARGET AUDIENCES

The general public

MEDIA

  • vr

OUR SOLUTION

We offer a 360° video journey to the heart of Finnish Lapland in winter. A magical immersion allowing you to discover the immense wilderness landscapes, the northern lights, reindeer herds in the cotton-wool ambiance of the snowy expanses.

STARLIGHT

For a harmonious internal customer relationship

Electricité de France (EDF) is the leading producer and supplier of electricity in France and worldwide.

Within the Group, the Academy of Internal Service Trades manages the professionalization of employees in cross-functional functions (IT, human resources management, accounting, real estate, industrial logistics, etc.).

THE CHALLENGE

To rebalance the internal customer relationship to contribute to the overall performance of the Group, where each party takes into account the challenges and needs of the other.

TARGET AUDIENCES

- The 11,000 employees of Internal Services

- Their "internal customers": the 100,000 employees of the EDF group

MEDIA

  • desktop
STARLIGHT - screenshot 1
STARLIGHT - screenshot 2
STARLIGHT - screenshot 3

OUR SOLUTION

A serious game providing all of the behavioral, relational and organizational key skills needed to establish a shared customer relationship culture:

- 9 modules in which you play the role of Internal Services or internal customers.

- 7 different professions staged in the scripts.

- Each player has his own progress table presenting the modules completed and the badges obtained.

- A futuristic Star Trek-like universe, a humorous and lively tone, that allows players to immerse themselves in an attractive world and approach the themes discussed with openness and peace of mind.

RESULTS

Starlight won the 2016 Deployment Innovation Trophy awarded by the EDF Group Shared Services Department, from among 120 applications in the running.

THE OPINION OF OUR CUSTOMERS

"We were pleased to work with the Manzalab teams and benefit from their expertise in terms of scriptwriting, artistic creation and project management. The results were able to meet our challenges and our expectations."

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BASÉLEC

To build an electrical circuit safely

The National Agency for Adult Vocational Training (AFPA) is the leading qualifying vocational training organization for adult job seekers and employees in France and in Europe.

THE CHALLENGE

To offer educational support to trainers from AFPA, an organization that trains a large number of electricians in the context of replacing 35 million LINKY meters with ERDF.

TARGET AUDIENCES

Any professionals or technicians wishing to acquire knowledge of basic electrical laws and principles of electrical risk prevention.

MEDIA

  • desktop
BASÉLEC - screenshot 1
BASÉLEC - screenshot 2
BASÉLEC - screenshot 3

OUR SOLUTION

A serious game to train people in the fundamental concepts of electrical engineering that essential for the electrician profession and to learn to install a measuring device commonly used in electrical engineering.

 


This electrical assembly game allows you to virtually build a complete circuit, including all specifications of the AFPA Electricity training cycle.

 - 7 chapters covering the major laws of electricity; 36 game missions.

- Free assembly mode

- Risk training: identifying, anticipating and guarding against risks

- No time limit to encourage reflection and sharing.

Download PDF

CUSTOMER RELATIONSHIP

To train salespeople in customer relations

The National Agency for Adult Vocational Training (AFPA) is the leading qualifying vocational training organization for adult job seekers and employees in France and in Europe.

THE CHALLENGE

To raise awareness and educate trainees in all aspects of customer relations, from reception to finalization of sales and after-sales service.

TARGET AUDIENCES

AFPA trainees undergoing training in sales professions.

MEDIA

  • desktop
CUSTOMER RELATIONSHIP - screenshot 1
CUSTOMER RELATIONSHIP - screenshot 2
CUSTOMER RELATIONSHIP - screenshot 3

OUR SOLUTION

This behavioural serious game places the trainee in a virtual store. The player embodies a sales representative facing real situations.

This behavioral serious game immerses trainees in a virtual store and enable them to play the role of a salesperson.

- 17 scripts

- possibility of playing 7 characters with different roles

- varied and typical sales situations

- variation in customers' mood depending on learners' responses

- personalized interactive assessment

- detailed printable report

- printable educational sheets

- 17 scenarios

- 7 characters with different functions

- Varied and original sales situations 


- the customer’s mood is based on the learner's answers

- Personalized interactive report

- Printable detailed assessment

- Printable teaching sheets 


RESULTS

A strong partnership with the AFPA Social Learning Lab.

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CAP ANTITRUST

To train employees in competition law

Electricité de France (EDF) is the leading producer and supplier of electricity in France and worldwide.

THE CHALLENGE

To raise awareness and train EDF employees in the key principles of competition law.

To allow employees to understand that respect for competition law is a key part of their missions.

TARGET AUDIENCES

The 75,000 employees of the EDF group.

MEDIA

  • desktop
CAP ANTITRUST - screenshot 1
CAP ANTITRUST - screenshot 2
CAP ANTITRUST - screenshot 3

OUR SOLUTION

An immersive behavioral serious game lasting 30 minutes with 4 scripts.

 - A lively and varied experience centered on real cases

- An online library of in-depth materials

- Self-assessment quizzes at the end of the training

- Content and deployment integrated into the existing awareness raising system.

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DARE TO SHARE!

To train employees in a new accounting tool

The Social Energy Activities bring together the staff of companies in the electricity and gas industries in France around common activities. An organization called CCASSIEG notably manages vacation centers for these staff.

THE CHALLENGE

To train permanent and temporary CCASIEG employees in the use of a new general and analytical accounting tool.

To raise awareness, encourage adherence and the taking of responsibility for the tool.

To give the right behavioral answers and arguments in the face of possible reluctance.

The project has decided to address three main educational goals:

- adherence to the tool

- making everyone feel responsible for the tool

- making everyone accountable for budget management.

TARGET AUDIENCES

The entire analytical accounting chain (territory management, suppliers, approvers), i.e. 900 employees.

MEDIA

  • desktop
DARE TO SHARE! - screenshot 1
DARE TO SHARE! - screenshot 2
DARE TO SHARE! - screenshot 3

OUR SOLUTION

A behavioral serious game in three linked sequences allowing people to understand the benefits of the new tool and master its features.

- You play a management assistant welcoming a new territory director taking up a role. She discovers SHARE.

- You play a territory director confronted with an announcement of a budget being exceeded. With SHARE, you manage the situation.

- You play the role of a supplier who faces an order without commitment and another outside the national market. With SHARE, make the right decisions.

 The serious game deals with the process, challenges and best practices.

THE OPINION OF OUR CUSTOMERS

"When you're used to running projects of all kinds and find yourself at the heart of an e-experiencing manufacturing project, you look forward to the next workshop impatiently to resume the creation phase. You're simultaneously a scriptwriter, dialog writer, director, etc. The educational aspect is always the driving force behind each decision, and the productions are meticulously created.”

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GENDER SWAP

Combating gender stereotypes in business

Accenture is one of the leaders in consulting world.

THE CHALLENGE

To raise awareness of "everyday sexism" in business, as expressed by both men and women.

TARGET AUDIENCES

All managers, men and women.

MEDIA

  • vr
GENDER SWAP - screenshot 1
GENDER SWAP - screenshot 2
GENDER SWAP - screenshot 3

OUR SOLUTION

A behavioral serious game, deployed in virtual reality, through which players will perhaps be surprised to play the role of member of the opposite sex.

We deploy 6 sketches, one for each large family of stereotypes that can affect women. The manager acts out a sketch by drawing of lots that makes it possible to avoid telling the end of the sketch to their colleagues.

In a carefully prepared environment, the game offers two types of challenges:

- Identifying comments arising from sexist stereotypes.

- Guessing if the character being played is a man or a woman.

RESULTS

The deployment at Accenture of other “Swaps” for other stereotypes affecting the working world.

The marketing of a “Swap” range by Accenture and Manzalab.

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H&M CUSTOMER SERVICE TRAINING

To train salespeople in customer relations in stores

H&M is a leading international ready-to-wear fashion group.

THE CHALLENGE

To train H&M salespeople in Customer Relations in stores, focusing on 3 themes: sales management, conflict management and team management.

TARGET AUDIENCES

H&M salespeople in training within the "Department Manager" course, a certification aimed at improving customer satisfaction.

MEDIA

  • desktop

OUR PARTNERS

CIEFA
IGS
H&M CUSTOMER SERVICE TRAINING - screenshot 1
H&M CUSTOMER SERVICE TRAINING - screenshot 2
H&M CUSTOMER SERVICE TRAINING - screenshot 3

OUR SOLUTION

Customer Service Training is a serious game in three sequences that takes place in a fully modeled H&M store.

The player, who plays a salesperson in training, is confronted by various situations.

At the end of their responses, the players receive a personalized assessment, weighted according to multiple criteria: knowledge of the steps involved in the sale, adaptability to the customer, management of dissatisfactions and even team spirit.

Throughout the journey, the players' performance is visible in real time through the mood of their customers.

Download PDF

LES GRANDES GRANDES VACANCES

The daily life of children during the Occupation

Within France Télévisions, the leading French audiovisual group, FranceTV Education is an educational platform for students.

THE CHALLENGE

To approach the history of World War II with children using a fun educational game.

TARGET AUDIENCES

Children aged 8 to 12 years and their families.

MEDIA

  • desktop
  • tablet
LES GRANDES GRANDES VACANCES - screenshot 1
LES GRANDES GRANDES VACANCES - screenshot 2
LES GRANDES GRANDES VACANCES - screenshot 3

OUR SOLUTION

An adventure game with 4 episodes, centered on the main themes of the animated series: exodus, rationing, requisitions, life in the occupied territory, the Resistance, the black market, bartering…

The player takes turns playing Ernest and Colette, the two main characters in the series, and completes a series of missions.

The goal is to find clues, collect objects to unlock stages of the game or even solve mini thinking games (puzzle, infiltration, hidden objects, etc.).

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VIRTUAL LOUNGE

The interface of the new OCS channel

OCS is Orange's 100% cinema series channel.

THE CHALLENGE

The new Orange Livebox offers a vast catalog of directly accessible content that users equipped with a Samsung Gear VR can view in virtual reality.

The goal of our client was to materialize the interface of this virtual experience in a breathtaking way.

TARGET AUDIENCES

All users of the Orange OCS channel.

MEDIA

  • vr
VIRTUAL LOUNGE - screenshot 1
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OUR SOLUTION

A magnificent virtual living room teeming with details.

An ultra-intuitive, eye-driven navigation interface allowing users to select and view their content.

Modular setting: users can select their environment from a vast choice including, among others, a dream home by the sea, a mansion haunted by zombies, or the Middle Ages atmosphere of the series Game of Thrones!

RESULTS

A production shown in the background of the presentation of the new Livebox by Stéphane Richard, CEO of Orange, during "Show Hello" 2016.

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HIRING INTERVIEW SIMULATOR

To train job seekers in handling job interviews

The Emploi Store is a site created by the General Directorate of Pôle Emploi. It offers web and mobile employment and training services from Pôle Emploi and its partners.

THE CHALLENGE

To create simulation modules in the "Emploi Store" so that anyone looking for a job can train themselves in job interview techniques and attitudes and approach this crucial step with confidence.

TARGET AUDIENCES

All job seekers.

MEDIA

  • desktop
  • vr

OUR PARTNER

Accenture
HIRING INTERVIEW SIMULATOR - screenshot 1
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OUR SOLUTION

A job interview simulator covering five professions: salesperson, management assistant, goods delivery driver, accountant and handling agent.

- Personalized experience based on the CV (320 possible experiences in each module).

- Living and realistic situations in modern and original settings.

- A detailed assessment in order to anchor the experience at the end of the course.

- The development can be extended to include new business modules.

RESULTS

- An extension of the modules in virtual reality

- A score of 4 stars on the Emploi Store:

"Very well designed with a choice of relevant answers".

"A very interesting and well-thought-out serious game".

THE OPINION OF OUR CUSTOMERS

“I found the first preview extremely promising. (...)

A team that always responds, who we can rely on and who also know how to work in a great atmosphere,that doesn't waste anything!”

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MISSION PHOSPHORE

Supporting patients in getting treatment

Sanofi is a leader in the pharmaceutical industry in France, with 49 sites and 28,000 employees.

THE CHALLENGE

To raise awareness in patients with CKD (chronic kidney disease) about their pathology and its main consequence: excessive phosphorus in the blood, that requires special food, treatment and an appropriate lifestyle.

To support patients in taking their phosphorus-regulating treatment.

TARGET AUDIENCES

Patients with chronic kidney disease who are treated by dialysis and other methods.

MEDIA

  • tablet
  • phone
MISSION PHOSPHORE - screenshot 1
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OUR SOLUTION

Designed on the principle of "puzzle games" or games of skill, Mission Phosphore is an educational game offering a journey inside the human body.

The challenge: to eliminate excess phosphorus before it's absorbed by the intestines! The player must thus group beads by color representing proteins, lipids and sugars to assimilate and send the phosphorus chelators (regulatory treatment) to beads symbolizing the phosphorus to be eliminated.

After each session, a quiz allows you to accumulate bonus points.

The rhythm of the game accelerates with each move to a higher level.

The game includes 16 levels associated with different meals. These meals contain increasing amounts of phosphorus.

This game makes it possible to de-stress the disease and alleviate the feeling of anxiety linked to the treatments.

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SECURITY IMMERSION

Master safety standards on industrial sites

Véolia Propreté performs recycling and recovery of waste throughout France at around 500 sites.

THE CHALLENGE

To provide dynamic training in mastering safety procedures during the emptying of waste bins at Véolia sites.

TARGET AUDIENCES

Truck drivers picking up industrial waste.

MEDIA

  • desktop
SECURITY IMMERSION - screenshot 1
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OUR SOLUTION

A simulator offering employees a virtual environment allowing them to learn good safety behaviors, as well as to test and verify their knowledge.

- Realistic immersion

- 3 modules covering the collection trade

- Theoretical course, practical course and test phase

- Training report at the end of the course.


This innovative tool is integrated into the toolbox of Véolia trainers; it’s used for training, assessment and re-reception.

It’s easy to deploy and also has the advantage of avoiding mobilizing production equipment for training purposes.

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LEAD THE WAY

To train call center managers

The Webhelp group is a European leader in outsourced customer experience.

THE CHALLENGE

To strengthen the managerial efficiency of team leaders, their know-how and their capacity for self-assessment to create better team leadership and call center performance.

TARGET AUDIENCES

Call center agents progressing towards managerial roles.

MEDIA

  • desktop
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OUR SOLUTION

A behavioral serious game helping people to deal with two managerial issues: the relational aspect and the development of skills.

The player plays a manager and experiences six typical days at work in a virtual environment in the colors of Webhelp.

RESULTS

An internal satisfaction rate of 95% and a methodology acclaimed by customers.

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